WebmasterFormat Blog

They say that Men are from Mars and Women are from Venus; owing to massive differences in their mannerisms. What appeals to one, does not appeal to the other. This holds true in the case of websites as well, where the female population prefers a site with better aesthetic sense. Thus, designs that are feminine, appeal to various cultures, sub-cultures and age-groups of women worldwide and ensure your website clicks with your female consumers.

Despite all the discussion about social media, video, and other marketing channels, good old email marketing is still one of the best forms of customer contact.

That being the case, email marketing remains difficult for some businesses. The challenge comes with converting subscribers to new customers and existing customers into repeat customers.

So, it looks like that YouTube thing is here to stay. Any marketer who ever spends time online, and not just checking email, will know full well that online video is a lasting movement, a growing and evolving marketing option while other online advertising options are holding stagnant at best. Viral videos are featured weekly on large websites which capture daily traffic such as MSN, Mashable, TechCrunch, and many more. While many of these videos are just funny home videos that have been spread like wildfire through social networks, occasionally a company will also gain recognition for producing an excellent clip.

We’re a quarter of the way into 2012 now, and with a new year comes new design trends and fads. I would like to share some of the biggest 2012 web design trends that are popping up on websites everywhere around the net.

I was interested to read the other day about how the French are spending a lot less time on their lunches these days. If you were to imagine a French lunch you would probably imagine a lavish three course meal with a few glasses of wine to top it off, wouldn't you?
Well you would be as wrong as I was to think like this. Just like in Spain and other Mediterranean countries, economic problems and shortened lunch breaks mean that workers are as likely to grab a limp sandwich as Brits are.

Good design is one of the many untold secrets of copywriting.

Every blog is preaching that content is king, but what’s the point if nobody bothers reading even the first line?

Let’s talk about some simple tweaks that will help you improve your design.

Whilst changes to web formats can sometimes be perceived as negative, on this occasion there’s no doubt that HTML5 is going to be a huge benefit to websites and the internet as a whole, as well as making search engine results more relevant to users in the process. Here are a few ways HTML5 will benefit the SEO practice.